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28158 news about CSR, Sponsorship and Third Sector

Alcatel-Lucent issues its 2007 Corporate Social Responsibility Report

Publicado Posted on 30/05/2008

Alcatel-Lucent has published its 2007 Corporate Social Responsibility Report. The report underlines presents the main CSR achievements and initiatives undertaken by the company in 2007. The report covers the following topics: Environment, Responsible Purchasing, Digital Inclusion, Philantropy, ...

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Finalists for best European Social Marketing Campaign announced

Publicado Posted on 30/05/2008

The 20 finalists for the best 2008 European Social Marketing Campaign have been selected by the jury of the inaugural EACA Care Awards 2008 organised by the The European Association of Communications Agencies.MEP Ruth Hieronymi chaired the jury comprising Members of the European Parliament and repre ...

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Can You Help Twinkle?

Publicado Posted by Kelly http://www.blogger.com/profile/11577903527165210420 noreply@blogger.com on 30/05/2008

I want you to meet a special girl named Twinkle. She is from Manila, Philippines, where she lives with her mom and her seven-year-old brother, James. Twinkle's dad is not in her life, and according to the information provided by our agency in Manila, she and her family get by on just $42 a m ...

Etiquetas Philippines poverty Children International Manila child sponsorship


Muddy footprints

Publicado Posted on 30/05/2008

By Eric de Place There's a big carbon footprint report out yesterday from Brookings. It ranks cities [PDF] according to their per capita carbon emissions. Sort of, anyway. Before I pick on it a little, I guess I should mention that Pacific Northwest cities do exceptionally well. Ou ...

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Cause marketing - finding the right path

Publicado Posted on 30/05/2008

Crafting an effective cause marketing initiative is like finding the right path through a swamp, Adweek writes. Step too far toward the cause, and your shareholders may complain. Focus too much on the business, and watchdog activists will start screaming. Because cause marketing requires a significa ...

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